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The Zomato Trap
Zomato and Swiggy are brilliant for discovery. Terrible for profitability. At 20–30% commission, many restaurant owners are barely breaking even on delivery orders through these platforms.
The Alternative: Your Own Ordering System
A direct online ordering system on your own website means:
- 0% commission — every rupee goes to you
- You own customer data — email, phone, preferences
- You can run your own promotions without platform restrictions
- Higher perceived brand value — "Order Direct & Save!"
Spice Garden Restaurant's Success
Chef Kavitha launched a direct booking website with CJK Digital. Within 3 weeks, they had 40+ weekly table bookings online — all commission-free. Customers loved the seamless experience and the ability to pre-select their menu.
What's Included in a Restaurant Website
CJK builds restaurant websites with digital menus, WhatsApp order buttons, table booking calendars, photo galleries, and Google Maps integration — starting from ₹25,000.
Restaurant E-Commerce Direct Sales